Portfolio Brands Lead
Join our team at Servier Mexico! COMMITTED to therapeutic progress to MEET PATIENT NEEDS. Do you have experience in Marketing and want to be part of the team in Mexico? This is your opportunity!
MISION
Responsible for overseeing the CMVD products portfolio, managing a portfolio brand manager, and driving the strategic direction for the group of products. This role involves high-level planning, market analysis, cross-functional collaboration, and ensuring compliance with industry regulations to achieve business objectives.
MAIN RESPONSABILITIES:
Strategic Planning: Develop with the Brands Lead Manager the different Brands Plan, promotional campaigns and materials (omnichannel), considering the strategic vision and roadmap for the products portfolio, aligning with the company's overall business goals.
- Team Leadership: Lead, mentor, and manage his/her team, fostering a collaborative and high-performance culture.
- Portfolio Management: Oversee the management of the entire products portfolio, ensuring each product meets its targets and objectives.
- Lead and prepare new products launches ensuring a competitive and sustainable positioning.
- Market Analysis: competitive analysis to identify trends, opportunities, and threats in the respective markets
- Cross-Functional Collaboration: Work closely sales, Medical, regulatory affairs and Training to ensure cohesive and effective execution of product strategies.
- Performance Monitoring: Track and analyze key performance indicators (KPIs) for the product group
- Compliance: Ensure all products and activities comply with local and international regulations and standards.
- Budget Management: Develop and manage budgets for the products portfolio, ensuring efficient allocation of resources.
- TAEs development: Ensure the national and regional therapeutic area experts’ collaboration, as well as medical societies (collaborative work with medical team)
- Samples management: Guarantee the correct quantities of samples availability and distribution per sales rep
KNOWLEDGE AND EXPERIENCE
- Bachelor´s degree (preferable Business/Marketing or Science)
- Minimum 5 years of experience within Marketing (pharma)
- Proven success as Product Manager and leading teams
- Sales experience & 2+ years in people leadership (desirable)
- Cardiometabolic experience in Marketing/Sales is preferred
- Excellent verbal and written communication skills
- Ability to establish and maintain effective working relationships with coworkers, managers and customers
- Experience handling market data transforming it into valuable information for strategic decision-making
- Fluent English required
Whatever your area of expertise, your work within the Servier Group helps advance therapeutic progress for the benefit of patients. You will be part of teams recognized for their scientific excellence and reach your full potential in a professional environment that drives you to develop. Customized onboarding, mobility opportunities, quality training, responsible management, team spirit... All this and more in a workplace focused on your well-being.
At Servier, we promote equity and inclusion, recognizing that building a diverse and welcoming team is essential to providing the best care to our patients and achieving success together.