Product Manager (Consumer Health)

We are one of the leading generic pharmaceutical companies in Central Eastern Europe, and our activities incorporate all areas of the pharmaceutical value chain.

The Product (Brand) Manager is responsible for developing and executing marketing strategies to maximize product performance throughout the lifecycle. The role involves close collaboration with cross-functional teams, active engagement with healthcare professionals and key opinion leaders, and data-driven decision-making to ensure sustainable brand growth in a competitive pharmaceutical market. 

Key Responsibilities:

• Development and implementation of marketing strategies for the company’s products;

• Market and competitive environment analysis, identification of growth opportunities;

• Development and execution of tactical promotion plans
  (including educational activities for healthcare professionals, work on inclusion of products into treatment guidelines, standards and recommendations, etc.);

• Launch, coordination and performance monitoring of promotional projects, with analysis of results and effectiveness;

• Development of promotional materials, preparation and delivery of product trainings;

• Planning, monitoring and analysis of A&P budget;

• Active cooperation with Key Opinion Leaders (KOLs);

• Close collaboration with cross-functional departments and external partners, effective teamwork.

Requirements:

• High level of professional maturity and independence; strong skills in marketing strategy development;

• University degree;

• Minimum 2 years of experience in marketing (pharmaceutical, FMCG or related industry);

• English language proficiency — Upper-Intermediate;

• Confident PC user (MS Word, Excel, PowerPoint).

Our mission is to serve people with all of our skills, ensuring that they live a long and healthy life.